InFocus May 2025

You have been at the forefront of property management for over

25 years. What initially drew you to the real estate industry?

Prior to working in real estate, I was a professional ballroom dancer.

We travelled extensively, competing around the world and teaching.

I was always aware that an injury could impact my dancing career,

so my dance partner and I decided to purchase an investment

property to start building equity and financial security. Instead

of engaging a property manager, I decided to take it on myself

— advertising for a tenant, drawing up the lease agreement, and

completing the condition report. I found I really enjoyed the process,

which ultimately led me to complete my Agent’s Representative

Certificate and pursue a career in Property Management.

You have built one of Geelong’s most respected property

management agencies. What were some of the key milestones

or turning points along that journey?

There have been many turning points and milestones along the way,

and it’s incredibly rewarding to reflect on them. I still remember

the moment we celebrated managing our first 100 properties, just

six or seven months after opening our doors. Our growth came

organically through word of mouth and our new clients supported us

and referred their friends and families. We’ve continued to celebrate

each milestone along the way, and supporting team members who

have gone on to open their own agencies. It’s been a truly rewarding

experience — not just for me, but for many of my staff who have

been part of our journey.

Driven by passion, performance, and a deep commitment to her clients, Jellis Craig Geelong Director, Renee

Reynolds, has built one of Geelong’s most respected property management agencies. With over 25 years in

the industry, a string of prestigious awards, and her former role as a Director of the REIV, Renee has helped

shape the future of property management in regional Victoria. We sat down with Renee to hear more about

her journey, the milestones that shaped her business, and her favourite local spots around Geelong.

Geelong

May 2025

In Focus Magazine

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