InFocus Feb 2025

Talk to us about the Ascot Vale area and why it makes such

a great location for young families like your own?

I'm a proud dad to three young kids, and I absolutely love raising

my family in the heart of Ascot Vale. To me, it's the perfect place for

families – quiet, leafy streets, friendly neighbours, and so much to

do. Weekends are all about family adventures, whether it’s a walk

along the Maribyrnong River, out for breakfast on Union Road or

taking the kids for a play at one of the many local parks.

With excellent schools nearby, and a strong community vibe,

I honestly couldn't imagine a better place to call home.

After living and working in Ascot Vale for 16 years, what changes

have you seen in the property market over this time?

It’s been incredible to see the positive changes that have shaped

the area and its property market. The suburb has grown into one

of Melbourne’s most sought-after locations, with its mix of heritage

charm and modern conveniences attracting families, professionals,

and investors alike.

What initially drew you to real estate, what do you love about it

and how has your career evolved over time?

I’ve always had an interest in architectural properties, even from

a young age. At 20, I approached about 6 offices before landing my

first job alongside Simon Mason—someone I’m proud to still work

with to this day.

In the beginning, it was tough. We had little recognition in the

marketplace, and at the time, we were a new brand in the area.

Through determination and perseverance, we gradually built our

reputation and established ourselves in the community.

Today, I work within a fantastic team of five, and I feel incredibly

fortunate to be surrounded by truly exceptional colleagues.

What I love most about this job is that no two days are ever the

same—we’re always learning, growing, and improving.

With over 16 years of experience living and working in the area, Jerome Feery offers a unique perspective on

Ascot Vale’s charm, its evolving property market, and the close-knit community that makes it a standout choice for

families. From his favourite local spots to expert advice for sellers and buyers, Jerome shares his passion for real

estate, his love for architectural design, and his personal journey as a renovator and father of three.

Ascot Vale